Token Media featured in the Star Tribune
Video producers shoot for success
Making online video ads and moving into a new space has pushed Token Media into the spotlight.
For their first act, George Heck and Dan Hundley recast their suburban video transfer shop — Token Media — into a full-fledged, Minneapolis-based video production company that makes TV commercials, corporate videos and award-winning short films.
Now, for the sequel, the company is making a strong push into Web video advertising.
Freddy Frees Friday
A young boy finds he suddenly has the power to turn Fridays into Freedays for Radisson Hotel’s summer promotion.
Token Media had the privilege of working in association with Fast Horse Inc, a local marketing firm brought in by Carlson Companies to help them launch their viral campaign.
Filming with Mapmyride.com at Frostbike 2009
Token Media recently finished production of a series of web videos for MapMyRide.com covering the Frostbike tradeshow at QBP in Minneapolis. Loaded with top products from the best vendors, Frostbike gives you a window into cycling industry trends. We filmed and edited over 100 interviews with personalities like Greg Lemond, brands like Shimano and Garmin, and a tour of the stunning LEED certified QBP headquarters. The delivery of these videos is through an interactive web video player featured at MapMyRide.com. This method helps simplify the distribution of a large quantity of videos and enables Mapmyride to easily track viewer data. It also allows the users to share videos with friends or embed them on their site. MapMyRide.com has one of the hottest apps for the iPhone, iMapMyRide, which allows users to track their daily training data which is linked to MapMyRide.com’s powerful social network.
PRO HYBRID TRAINING VOLUME 1
Zach Sikich, a local Hockey player and coach has developed a new system when it comes to the Goalie position. Token Media filmed, edited and authored this dvd package as well as created the ProHybrid website. The overwhelming popularity of this product has required us to make volume 2 which is in the works now.
“ProHybrid Training provides today’s goaltenders with the most current, efficient and effective system to stop the puck. We focus on athletic movement, precise positioning and efficient save execution.
In addition to net movement and puck stopping mechanics, PHT drills our goaltenders extensively on puck handling skills.”
Check out the site here.